Adchemy in the News
January 24th, 2008
Redwood City, Ca.

Adchemy Selected by AlwaysOn as OnMedia Top 100 Winner

Recognized for Game-Changing Strategies in Advertising, Marketing and Promotion

Adchemy, Inc., a next-generation online customer acquisition technology company, today announced that it has been chosen by AlwaysOn as one of the OnMedia 100 Winners. Inclusion in the OnMedia 100 signifies major developments in the creation of marketing tools, services, venues, and advertising, branding, and public relation campaigns. Adchemy was specially selected by the AlwaysOn editorial team and other industry experts spanning the globe, based on a set of five criteria: innovation, market potential, commercialization, stakeholder value, and media buzz.

Adchemy and the OnMedia 100 Top Private Companies will be honored at the OnMedia conference scheduled to occur on January 28-30, 2008 at The Mandarin Oriental Hotel in New York City. This two-and-a-half day executive event will feature technology CEO's from Silicon Valley leading presentations and high-level debates with the global advertising and media establishment, about disrupting user behavior and creating new opportunities in the marketing, branding, advertising, and public relations industries.

Fifty of the top CEO's from the OnMedia 100 will present their market strategies to a panel of industry experts in a "CEO Showcase."

"The OnMedia 100 winners have excelled in key strategic areas in the advertising, marketing, public relations, and promotion industry," said Tony Perkins, founder and CEO of AlwaysOn. "We congratulate them for their success in introducing new tools, services, and venues for marketers to have at their fingertips and for use to take their business to the next level in innovation."

The OnMedia 100 was selected from over hundreds of companies, nominated by a panel of industry experts in the online ad service, technology, community platform, mobile advertising, marketing, and Web analytic sectors from around the world.

Founded in 2004, Adchemy develops software that is revolutionizing the world of online customer acquisition by combining advanced scientific algorithms with Web data to target, engage and qualify customers over the Internet. Adchemy's current product, Adchemy Actions TM, is designed to help companies in the career education and financial services acquire qualified users for their offerings in a cost-effective manner, generating a significant return on marketing invesTMents.

A full list of all the OnMedia 100 winners can be found on the AlwaysOn Web site at www.alwayson.goingon.com.

"The online acquisition market has experienced tremendous growth in the past year, and Adchemy is on the forefront of enabling companies to realize the revenue potential of this growth," said Murthy Nukala, founder and chief executive officer of Adchemy. "It is an honor to be recognized for our work in online customer acquisition by AlwaysOn, and we plan to continue this momentum as we add customers and bring cutting-edge products to the marketplace in 2008."

About Adchemy
Adchemy develops software that is revolutionizing the world of online customer acquisition. The company's mission is to combine the vast amount of data on the Web with its advanced scientific algorithms to give marketers a powerful product suite designed to significantly increase qualified users and reduce acquisition costs, turning marketing into a revenue engine for companies. The company is funded by leading venture capital and private investors. For more information, visit www.adchemy.com.

About AlwaysOn
AlwaysOn ignited the open-media revolution in early 2003 by being the first media brand to launch a community blog network. In 2004, AlwaysOn continued to lead the industry in innovation by engaging its bloggers in a social network. AlwaysOn is also revolutionizing the media business by applying its open-media principles to its executive event series (OnMedia NYC, Venture Summit East and West, On Hollywood, The Broadband Digital, Stanford Summit, and Going Green)and quarterly print "blogozine". No other media brand has dared to create such open interaction with its readers and event participants.